Wednesday, 25 November 2009
research
I have been researching other magazines to help me with my task of designing a magazine. All magazines follow the same conventions even if they are different types of magazines. some of these are music magazines, lifestyle magazines and a computer magazines. These conventions all include an image and a logo. The image of the magazine and the name of the magazine must also fit the target audience, this is because the audience have a certain expectation for a type of magazine and if these needs are not fulfilled they may not buy the magazine again. the colour scheme should also match the certain genre. An example of this is the colour maybe pink for a lifestyle magazine because women are most likely yo buy it and pink is the dominant ideology for women. The magazines always use mode of address. This is when the text creates a relationship with the audience. A type of mode of address is direct address. Direct address is when the the main person on the front cover is looking straight into the camera. Magazines use this because it invites the reader in. Indirect address is the oppisite where the person looks away. Although this is not one of the conventions of a music magazine. The mode of address can also refer to how it addresses the reader. An example of this would be would be friendly or in informal. Magazines usually contain starts and celebrities on their front cover and have articles about them in the magazine. This is because people are interested in there lives which will therefore increase the sales of the magazine and the profit. For a music magazine it is most likely that a musician will be on the front cover. The front cover of the magazine is the the most important part as it is what is seen from the buyer and this represents the magazine as a whole because it is the main advertisement. The covers are usually bright with intriguing information to catch the audiences attention which could make them buy the magazine. In a music magazine the colours should also represent the genre of music. An example of this could be dark colours such as black and red would be used for rock magazine. On the cover the fonts tend to be different. This looks eyes catching and stands out more. It would probably look plain with the same font on the cover. The cover usually contains a header at the top of the page which will create a brand image and become easily recognizable to its audience . These is usually one main star with a close up shot . This is direct address. Sometimes there are strap-lines. These are used to to give you extra information about what's inside the magazine. The Magazines always contain a date and a barcode and usually with a wed address. The contents page should be bright and colourful which will encourage the reader to read on. Direct is again used in all images. Sometimes the contents are in lists and sections. An example could be gig selections or reviews. There is usually a feature article inside most likely to be a double page spread. An example is information about a stars new album/tour. There is usually one big image of an artist or a bad with smaller images across the page. The price that a magazine is sold doesn't cover the printing cost for the magazine to be published so the way the magazine makes profit is from the money made though advertising. The magazine must appeal to the audience and sell well to have large circulation figures to make profit. If it sells well then they can charge more for advertisement space because more people will be seeing the advertisement therefor the companies will pay more to advertise.
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